Taken from TruKid website:
What makes us different?
Differences are what make everyone special and stand out from the crowd. TruKid™ believes in being proud of who you are. We are a different sort of company and of course, proud of it!For starters, our products are uniquely created just for kids of all ages (there simply weren't enough healthy skincare products out there just for kids). Second, we are all natural and completely chemical free. But what sets us apart even more than our products, is our philosophy. TruKid™ strives to impact the world one healthy habit at a time. Through rhymes, songs, facts and more, we provide the tools your family can use to start forming healthy habits the fun way.
Why use TruKid™?
Well, besides the fact that we only use ingredients that are good for you, we spent a lot of time making our products just right! We encourage kids and their families alike to use our product line everyday. Everything from the lighter textures for quick and easy application to the great, cheerful scents that kids love; we made sure everything was kid approved. You have enough to worry about, let us help you teach your kids healthy skin care habits to last their lifetime.
A little about the products I received for this review.
Product Description: TruKids Silly Shampoo is a mild, safe cleanser for kids' sensitive skin and hair that effectively removes surface oil, and dirt without stripping natural oils. Lightly scented with TruKids essential oil blend, there are no parabens, SLS, artificial colors or fragrances in this biodegradable formula. 8oz. bottle. Follow with TruKid Cool Conditioner and Dancing Detangler.
Active Ingredients: titanium dioxide 8%; zinc oxide 5%
My boys really love these products and I am sure to order more from them for christmas gifts and much more.